These parties go way beyond Tupperware
May 10th, 2012
10:22 AM ET

These parties go way beyond Tupperware

Picture this: A group of female friends lounge around a living room, noshing on snacks and sipping wine. At the center of the circle, a woman gives a presentation on her wares, sharing bits of knowledge with the hope that some of the women will choose to purchase her products.

I’ve just described a typical “party plan," a marketing technique that melds a social event with direct product sales. Party plans are nothing new - Tupperware, Pampered Chef and Mary Kay have been around for decades.

What makes this scenario different is that the consultant isn’t hawking egg slicers or lipstick. Instead, she’s sharing the buzz on the latest vibrators, lubricants and other bedroom accessories.

It’s a creative, blush-free way to bring these products to women who may be squeamish or shy. But are the attendees walking away with more than just a bag of sex toys?

Sex toy parties have been around since the 1970s, although they didn’t truly begin to gain popularity until the ’80s and ’90s. These days, such get-togethers have gone mainstream, and most women I know have attended at least one, often at bachelorette parties.

It’s estimated that there are tens of thousands of consultants in this country, working for Pure Romance, Passion Parties, Intimate Expressions or one of the many other franchises.

As with other party plans, consultants give product presentations, with the host typically receiving merchandise or a discount in return. But that may be where the similarities between sex toy parties and, say, Tupperware parties end.

Sex toy parties go beyond simple commercialism and can teach women about their sexuality, according to Patty Brisben, founder of Pure Romance.

“We are not about the sale of a product - we are about the education behind it,” she says. “Our mission is to provide a very safe environment for women to learn about and discuss sex and sexuality. The bottom line is that people will not use their products if they don’t know how to use them or are intimidated.”

In fact, party-goers may rely on consultants to expand their knowledge about sexuality in general: A 2009 study by researcher Debby Herbenick and others at Indiana University’s Center for Sexual Health Promotion found that sex toy party consultants are often asked for accurate sex advice and may even have backgrounds in health or sexual education.

Similar research by the same authors, published in the November 2009 issue of Sexual Health, suggests that such parties allow women to learn more about specific topics, including increasing desire/arousal, orgasm, erection and ejaculation, and vaginal dryness and lubrication.

“Female in-home sex toy party facilitators have the potential to provide a diverse group of women with opportunities to access sexuality information, products, and communication,” they write.

While other party plans might involve testing out a recipe or demonstrating a makeover, sex toy parties tend to have greater goals. Passion Parties, for example, are primarily geared to women in couples; their mission involves fostering “passionate monogamy." Surprise Parties seeks to help women achieve sexual fulfillment. And Pure Romance focuses on female empowerment.

“Sex toy parties should be a platform for women who want to be responsible for their own sexuality,” says Brisben. “We are the place for women to start getting a better understanding of their needs, their wants, and their desires. And when you understand the mechanics of what makes you feel good and why, it allows you to know what to ask for.”

Whether you’re easily embarrassed or totally comfortable talking about your sex life, sex toy parties can be a great opportunity to chat with your girlfriends, learn something new, and become a little - or a lot - more in tune with your sexuality.

Who knows - you might even leave with a few new treats. Above all, have fun. Isn’t that what parties are all about?

soundoff (877 Responses)
  1. Forklifts Near Me


    May 7, 2021 at 08:41 | Report abuse | Reply
  2. Wine Near Me Now

    Good information. Lucky me I recently found your blog by accident (stumbleupon). I've book marked it for later!


    May 7, 2021 at 08:41 | Report abuse | Reply
  3. walmart near me


    May 7, 2021 at 15:03 | Report abuse | Reply
  4. oc rv dealers

    That is a good tip especially to those new to the blogosphere. Simple but very accurate info… Thank you for sharing this one. A must read post!


    May 7, 2021 at 19:48 | Report abuse | Reply
  5. Local Marketing California


    May 7, 2021 at 23:14 | Report abuse | Reply
  6. Digital Marketing Help

    Very good article! We will be linking to this particularly great content on our site. Keep up the great writing.


    May 7, 2021 at 23:19 | Report abuse | Reply
  7. camera repair orange county ca


    May 7, 2021 at 23:33 | Report abuse | Reply
  8. Social Media Marketing Contractor

    I’m amazed, I must say. Rarely do I come across a blog that’s both equally educative and entertaining, and let me tell you, you have hit the nail on the head. The issue is an issue that too few people are speaking intelligently about. I'm very happy that I came across this in my search for something concerning this.


    May 8, 2021 at 02:13 | Report abuse | Reply
  9. Local Marketing Service

    Hi there! This post couldn’t be written much better! Looking through this post reminds me of my previous roommate! He constantly kept preaching about this. I'll forward this post to him. Fairly certain he'll have a great read. Thank you for sharing!


    May 8, 2021 at 02:37 | Report abuse | Reply
  10. Content Marketing Business

    It’s hard to come by knowledgeable people on this subject, but you seem like you know what you’re talking about! Thanks


    May 8, 2021 at 06:57 | Report abuse | Reply
  11. aralen phosphate chloroquine phosphate

    chloroquine tab https://chloroquineorigin.com/ chloroquine

    May 8, 2021 at 08:08 | Report abuse | Reply
  12. Google Marketing Agency


    May 8, 2021 at 13:23 | Report abuse | Reply
  13. best auto body shop in orange county


    May 8, 2021 at 14:11 | Report abuse | Reply
  14. Seo Marketing Jobs


    May 8, 2021 at 14:59 | Report abuse | Reply
  15. RV Kitchen Orange County


    May 8, 2021 at 19:50 | Report abuse | Reply
  16. Social Media Marketing Jobs

    Hi there, I do believe your site could possibly be having web browser compatibility problems. When I look at your website in Safari, it looks fine however, when opening in I.E., it's got some overlapping issues. I merely wanted to provide you with a quick heads up! Apart from that, great website!


    May 8, 2021 at 23:42 | Report abuse | Reply
  17. Content Marketing Masters

    That is a very good tip especially to those new to the blogosphere. Brief but very precise info… Thank you for sharing this one. A must read post!


    May 9, 2021 at 00:36 | Report abuse | Reply
  18. Local Marketing Help


    May 9, 2021 at 00:40 | Report abuse | Reply
  19. RV Entertainment System Riverside


    May 9, 2021 at 01:12 | Report abuse | Reply
  20. Content Marketing Club


    May 9, 2021 at 01:17 | Report abuse | Reply
  21. Digital Marketing Contractor


    May 9, 2021 at 03:42 | Report abuse | Reply
  22. Content Marketing California

    I seriously love your blog.. Pleasant colors & theme. Did you make this site yourself? Please reply back as I’m planning to create my very own site and would like to find out where you got this from or exactly what the theme is called. Many thanks!


    May 9, 2021 at 04:40 | Report abuse | Reply
  23. RV Washing Los Angeles


    May 9, 2021 at 05:23 | Report abuse | Reply
  24. Togel Online

    You need to take part in a contest for one of the greatest sites online.
    I'm going to highly recommend this blog!

    May 9, 2021 at 20:08 | Report abuse | Reply
  25. Content Marketing Companies

    Hi! I simply wish to give you a big thumbs up for the great information you have got right here on this post. I'll be coming back to your site for more soon.


    May 10, 2021 at 14:09 | Report abuse | Reply
  26. Digital Marketing Quotes

    I wanted to thank you for this great read!! I definitely loved every little bit of it. I've got you book marked to check out new things you post…


    May 10, 2021 at 14:14 | Report abuse | Reply
  27. Content Marketing Near Me


    May 10, 2021 at 14:35 | Report abuse | Reply
  28. Content Marketing Agency

    Right here is the perfect webpage for everyone who would like to find out about this topic. You realize a whole lot its almost hard to argue with you (not that I personally would want to…HaHa). You definitely put a new spin on a topic that's been written about for many years. Wonderful stuff, just excellent!


    May 10, 2021 at 15:53 | Report abuse | Reply
  29. Lael Enix

    Have you ever heard of second life (sl for short). It is essentially a game where you can do anything you want. Second life is literally my second life (pun intended lol). If you want to see more you can see these sl articles and blogs


    May 10, 2021 at 17:41 | Report abuse | Reply
  30. Social Media Marketing Specialists


    May 10, 2021 at 20:05 | Report abuse | Reply
  31. Digital Marketing Help


    May 10, 2021 at 20:24 | Report abuse | Reply
  32. Internet Marketing Quote

    This is a very good tip especially to those fresh to the blogosphere. Short but very precise info… Thanks for sharing this one. A must read post!


    May 11, 2021 at 04:51 | Report abuse | Reply
  33. Digital Marketing Center


    May 11, 2021 at 05:12 | Report abuse | Reply
  34. Internet Marketing Quote


    May 11, 2021 at 08:26 | Report abuse | Reply
  35. Social Media Marketing Agency

    This is the perfect web site for anybody who hopes to find out about this topic. You realize so much its almost tough to argue with you (not that I actually will need to…HaHa). You certainly put a fresh spin on a topic that's been written about for ages. Great stuff, just wonderful!


    May 11, 2021 at 09:01 | Report abuse | Reply
  36. Internet Marketing Jobs San Clemente

    Good information. Lucky me I came across your site by chance (stumbleupon). I've saved as a favorite for later!


    May 11, 2021 at 10:23 | Report abuse | Reply
  37. Google Marketing Studio

    Spot on with this write-up, I absolutely feel this website needs far more attention. I’ll probably be returning to see more, thanks for the info!


    May 11, 2021 at 10:44 | Report abuse | Reply
  38. Seo Marketing Consultants


    May 11, 2021 at 14:09 | Report abuse | Reply
  39. Google Marketing Engineer


    May 11, 2021 at 15:02 | Report abuse | Reply
  40. Social Media Marketing Specialists

    Hello there! This blog post couldn’t be written any better! Reading through this post reminds me of my previous roommate! He always kept preaching about this. I most certainly will forward this information to him. Pretty sure he'll have a great read. Thanks for sharing!


    May 11, 2021 at 15:43 | Report abuse | Reply
  41. rv repair santa fe

    There's certainly a great deal to find out about this issue. I like all the points you made.


    May 11, 2021 at 21:42 | Report abuse | Reply
  42. rv repair lancaster ca

    An impressive share! I have just forwarded this onto a colleague who had been conducting a little homework on this. And he in fact ordered me dinner due to the fact that I found it for him... lol. So let me reword this.... Thanks for the meal!! But yeah, thanx for spending some time to discuss this subject here on your web site.


    May 11, 2021 at 22:37 | Report abuse | Reply
  43. Mercedes Sprinter Repair Shops Near Me

    When I originally left a comment I appear to have clicked the -Notify me when new comments are added- checkbox and now each time a comment is added I recieve 4 emails with the same comment. Is there a means you can remove me from that service? Many thanks!


    May 11, 2021 at 23:32 | Report abuse | Reply
  44. best rv repair


    May 12, 2021 at 01:01 | Report abuse | Reply
  45. Lianne Haycook

    This was awesome! I would like you to clean up all this spam though


    May 12, 2021 at 02:53 | Report abuse | Reply
  46. RV Dent Repair Orange County


    May 12, 2021 at 03:52 | Report abuse | Reply
  47. solar panel installation orange county


    May 12, 2021 at 04:37 | Report abuse | Reply
  48. Sprinter Heater Valve Repair

    I blog frequently and I truly thank you for your content. Your article has really peaked my interest. I am going to take a note of your website and keep checking for new details about once per week. I opted in for your Feed as well.

    http://radio.cancaonova.com/iframe-loader/?t=Dating Single: No Longer a Mystery – Rádio&ra=&url=https://sprintervanrepairshop.com/box-truck-maintenance-shop-near-me

    May 12, 2021 at 05:52 | Report abuse | Reply
  49. rv parts orange county ca


    May 12, 2021 at 09:07 | Report abuse | Reply
  50. rv repair services

    This excellent website truly has all of the information and facts I needed concerning this subject and didn’t know who to ask.


    May 12, 2021 at 09:27 | Report abuse | Reply
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17

Leave a Reply to Forklift Parts


CNN welcomes a lively and courteous discussion as long as you follow the Rules of Conduct set forth in our Terms of Service. Comments are not pre-screened before they post. You agree that anything you post may be used, along with your name and profile picture, in accordance with our Privacy Policy and the license you have granted pursuant to our Terms of Service.

About this blog

Get a behind-the-scenes look at the latest stories from CNN Chief Medical Correspondent, Dr. Sanjay Gupta, Senior Medical Correspondent Elizabeth Cohen and the CNN Medical Unit producers. They'll share news and views on health and medical trends - info that will help you take better care of yourself and the people you love.