 |
|
|
|
|
June 4th, 2010
01:04 PM ET
Kellogg settles Rice Krispies false ad caseBy Saundra Young For the second time in a year, cereal giant Kellogg is settling false advertising charges from the Federal Trade Commission. The FTC announced that the leading cereal maker's claims that Rice Krispies boosts a child's immunity with "25 percent Daily Value of Antioxidants and Nutrients – Vitamins A, B, C and E" were "dubious" and ordered the company to discontinue all advertising stating such. Kellogg has agreed to the order. Last April, the Kellogg Company settled FTC charges over false advertising claims for another popular breakfast cereal Frosted Mini-Wheats. The national ad campaign claimed the cereal was clinically shown to improve kids' attentiveness by nearly 20 percent. The FTC found the clinical studies actually showed that only half the children who ate the cereal had improved attentiveness and that very few–only 1 in 9 - were 20 percent more attentive. That settlement barred Kellogg from making these claims, and from misrepresenting test results in any breakfast or snack food products. "We expect more from a great American company than making dubious claims – not once, but twice – that its cereals improve children's health," said FTC Chairman Jon Leibowitz. "Next time, Kellogg needs to stop and think twice about the claims it's making before rolling out a new ad campaign, so parents can make the best choices for their children." Now the FTC's is modifying its original order and barring Kellogg from making any misleading or unsubstantiated health-related claims about any of the food products the company sells –unless there is scientific evidence to back those claims. "What is particularly disconcerting to us," said FTC Commissioner Julie Brill, "Is that at the same time Kellogg was making promises to the commission regarding Frosted Mini-Wheats, the company was preparing to make problematic claims about Rice Krispies" Kellogg released a statement: "Kellogg Company has a long history of responsible advertising. We stand behind the validity of our product claims and research, so we agreed to an order that covers those claims. We believe that the revisions to the existing consent agreement satisfied any remaining concerns." The company has signed the FTC order, which is just like a court order and is legally binding. If the order is violated in any way, the company could be fined up to $16,000 per violation. The definition of violation can vary, for example, from every time a commercial airs touting these claims, to every box of cereal that remains of the shelf containing the potentially misleading wording. The FTC says violations can often lead to hundreds of millions of dollars in penalties. Companies are required to provide information on how they are complying with the Agency's Bureau of Consumer Protection's Enforcement Division, which is constantly checking to see whether companies are complying with FTC orders. Editor's Note: Medical news is a popular but sensitive subject rooted in science. We receive many comments on this blog each day; not all are posted. Our hope is that much will be learned from the sharing of useful information and personal experiences based on the medical and health topics of the blog. We encourage you to focus your comments on those medical and health topics and we appreciate your input. Thank you for your participation. soundoff (695 Responses)« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Next »Leave a Reply to RV Bedroom California
Next entry »'Sex and the City' hazardous to women's health?
« Previous entryBurgers hinder breathing?
|
  About this blog
Get a behind-the-scenes look at the latest stories from CNN Chief Medical Correspondent, Dr. Sanjay Gupta, Senior Medical Correspondent Elizabeth Cohen and the CNN Medical Unit producers. They'll share news and views on health and medical trends - info that will help you take better care of yourself and the people you love.
 |
|
|
|
http://www.casesinhypertension.com/__media__/js/netsoltrademark.php?d=www.sprinterrepairnearme.com/
You are so awesome! I don't think I've read a single thing like this before. So wonderful to find somebody with some original thoughts on this subject matter. Seriously.. many thanks for starting this up. This website is one thing that is required on the web, someone with a little originality!
http://www.msc-direct.co.uk/__media__/js/netsoltrademark.php?d=sprintervanrepairnearme.com
http://www.zhouyiworld.com/home/link.php?url=http://www.ocrv.mobi/
Good post. I learn something new and challenging on sites I stumbleupon everyday. It's always interesting to read through content from other authors and practice a little something from other web sites.
https://www.roughtrade.com/gb/country?redirect=https://ocrv.guru/rv-repair-shop-la-verne-california
Hello there! I could have sworn Iíve visited this website before but after looking at a few of the articles I realized itís new to me. Anyhow, Iím certainly pleased I found it and Iíll be book-marking it and checking back regularly!
http://www.ktpusan.com/NEW/bin/search/jump.php?url=https://bestlocalnearme.com/
http://ww17.runningfan.com/__media__/js/netsoltrademark.php?d=customcampervans.com/
Having read this I thought it was extremely informative. I appreciate you finding the time and effort to put this informative article together. I once again find myself spending way too much time both reading and commenting. But so what, it was still worthwhile!
http://ihj.hangaquilt.com/__media__/js/netsoltrademark.php?d=sprintervanrepairnearme.com/
Hi! I could have sworn Iíve visited your blog before but after looking at some of the posts I realized itís new to me. Anyhow, Iím certainly delighted I came across it and Iíll be bookmarking it and checking back regularly!
https://monitor.ppcprotect.com/v1.0/template?kw=&mt=&nw=u&cpn=1657368844&devi=c&devm=&locp=2840&loci=2840&pl=&cr=319296920520&adp=&ruid=4616355957838780104&sadt=&smid=355405&spch=online&spid=000-14649-001&spco=US&spla=en&sppid=574603068213&ssco=&url=https://ocrv.today
Good post! We are linking to this great article on our site. Keep up the great writing.
http://www.magloclen.net/__media__/js/netsoltrademark.php?d=www.sprinterrepairnearme.com
http://widget.vogel.de/redirect/redirect.cfm?pk=46&target=http://ocrv.info/rv-repair-shop-yorba-linda-california
http://www.getfreegoods.org/__media__/js/netsoltrademark.php?d=www.seopostfalls.com
Your style is so unique in comparison to other people I have read stuff from. Thanks for posting when you have the opportunity, Guess I'll just bookmark this web site.
https://www.serbiancafe.com/lat/diskusije/new/redirect.php?url=http://fleetrepairshops.com
https://www.fof.dk/sitecore/RedirectUrlPage.aspx?ec_camp=00000000000000000000000000000000&ec_as=00000000000000000000000000000000&ec_url=https://ocrv.online/
I was able to find good advice from your articles.
http://jpn1.fukugan.com/rssimg/cushion.php?url=www.sprinterrepairnearme.com/
https://slack-redir.net/link?url=https://ocrvcenter.biz/rv-repair-shop-perris-california
http://tamiroom.com/bbs/cafe.php?mode=node&id=936&page=1&home=bestlocalnearme.com
Very good info. Lucky me I found your blog by accident (stumbleupon). I have book-marked it for later!
http://www.twpusc.org/Redirect.aspx?destination=https://www.fleetrepairshops.com/
There is certainly a great deal to find out about this issue.
I like all the points you have made.
Have you ever considered about including a little bit more
than just your articles? I mean, what you say is important and all.
Nevertheless just imagine if you added some great visuals or video clips to give your posts more,
"pop"! Your content is excellent but with images and video clips, this website
could definitely be one of the very best in its niche. Superb
blog!
I used to be able to find good info from your blog posts.
http://daterich.com/__media__/js/netsoltrademark.php?d=ocrvmotorcoaches.com
https://scripts.affiliatefuture.com/AFClick.asp?affiliateID=1567&merchantID=617&programmeID=2028&mediaID=0&tracking=&url=http://ocrvart.com/rv-repair-shop-yorba-linda-california
Oh my goodness! Awesome article dude! Many thanks, However I am having problems with your RSS. I donít understand why I can't subscribe to it. Is there anybody else getting identical RSS problems? Anyone that knows the solution will you kindly respond? Thanks!!
http://admin.qsh.eu/Home/SetCulture?culture=tr-TR&ReturnUrl=http://ocrv.life/rv-repair-shop-malibu-california
Appreciate this post. Will try it out.
https://www.adminer.org/redirect/?url=https://ocrv.guru/rv-seats-repair-near-me
That is a really good tip especially to those new to the blogosphere. Simple but very accurate informationÖ Thank you for sharing this one. A must read post!
http://etracker.de/lnkcnt.php?et=mjVFaK&url=https://ingenieurleistungenreiter.com/index.php?option=com_phocaguestbook&view=phocaguestbook&id=1&Itemid=4&t=1200&limitstart=66480
http://www.astro.wisc.edu/?URL=https://kgb3000.com/guestbook.php?rowstart=42690
Having read this I thought it was rather enlightening. I appreciate you finding the time and energy to put this article together. I once again find myself spending a significant amount of time both reading and commenting. But so what, it was still worth it!
https://kamaz.ru/away.php?url=https://ocrvandtrucks.com/rv-countertop-repair-near-me
http://www.howard.edu/asp/linkcounter/resourcesondemand.asp?url=http://www.article.rabia.co.in/139804/exactly-how-to-do-investigation-and-find-the-most-ideal-motorhome-repair/
The next time I read a blog, I hope that it doesn't disappoint me just as much as this one. After all, I know it was my choice to read through, however I genuinely believed you would probably have something interesting to say. All I hear is a bunch of complaining about something that you could possibly fix if you weren't too busy searching for attention.
https://sc.devb.gov.hk/TuniS/ocrvluxurycoaches.com/rv-repair-shop-norwalk-california
http://southampton.ac.uk/~drn1e09/foaf/visualizer.php?url=http://hootnholler.net/wampler-honored-as-destin-chambers-business-person-of-the-month-destin-log/
http://www.spacegoo.com/bricks/index.php?url=http://www.postfallslocal.com
http://angeloa36e4.newbigblog.com/5424960/5-easy-facts-about-seo-marketing-consultant-described
https://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&url=https://daltonr03v1.shoutmyblog.com/4137339/smoke-shop-things-to-know-before-you-buy
https://creativecommons.org/choose/results-one?field_attribute_to_url=https://griffing69l7.ampblogs.com/The-smart-Trick-of-Elderly-Care-Near-Me-That-Nobody-is-Discussing-36099925
Oh my goodness! Incredible article dude! Many thanks, However I am going through problems with your RSS. I donít know the reason why I cannot subscribe to it. Is there anybody having the same RSS problems? Anyone that knows the answer will you kindly respond? Thanks!!
http://pattysullivan.ca/__media__/js/netsoltrademark.php?d=developingprospects.com
Hi there! I simply would like to give you a huge thumbs up for the great information you have got here on this post. I am returning to your blog for more soon.
http://jaredp92t0.jiliblog.com/59204007/internet-marketing-consultants-near-me-fundamentals-explained
https://bitly.com/a/warning?hash=3nUs1YL&url=https://johnathann05h8.59bloggers.com/4846212/a-secret-weapon-for-custom-t-shirts
https://www.fhwa.dot.gov/reauthorization/reauexit.cfm?link=https://travisy74p2.worldblogged.com/5451292/examine-this-report-on-repair-shop
I wanted to thank you for this wonderful read!! I absolutely loved every bit of it. I have you saved as a favorite to look at new stuff you postÖ
http://www.ci.pittsburg.ca.us/redirect.aspx?url=http://spencer0q2z4.tusblogos.com/3499683/what-does-rv-repair-near-me-mean/
https://ricardoe07w6.blogars.com/4356326/value-of-appointed-date-powerful-day-in-restructuring
http://josuet13x2.vblogetin.com/5351898/little-known-facts-about-lawn-movers
Howdy! This post couldnít be written any better! Reading through this article reminds me of my previous roommate! He always kept preaching about this. I most certainly will send this post to him. Pretty sure he'll have a very good read. Thank you for sharing!
http://www.diversitybusiness.com/SpecialFunctions/NewSiteReferences.asp?NwSiteURL=http://getdentalimplantsnearme.com/
https://tieba.baidu.com/mo/q/checkurl?url=https://seth1xyy4.blogmazing.com/3860705/getting-my-rv-repairs-near-me-to-work
Pretty! This was an extremely wonderful post. Thanks for supplying this info.
http://waylont13y2.mybuzzblog.com/5102891/new-step-by-step-map-for-repair-shop
Very good information. Lucky me I came across your site by chance (stumbleupon). I've book-marked it for later!
https://es.paltalk.com/client/webapp/client/External.wmt?url=https://spencer0q2z4.tusblogos.com/3499683/what-does-rv-repair-near-me-mean/
Way cool! Some very valid points! I appreciate you writing this article plus the rest of the website is also very good.
https://bitly.com/a/warning?hash=3nUs1YL&url=https://francisconcq76.blogdiloz.com/3908171/detailed-notes-on-volvo-truck-repair-shops-near-me
Greetings! Very helpful advice within this post! It is the little changes that make the largest changes. Thanks a lot for sharing!
https://jaredt14y2.p2blogs.com/4034442/not-known-facts-about-mercedes-sprinter-van-repair-near-me