 |
|
|
|
|
June 4th, 2010
01:04 PM ET
Kellogg settles Rice Krispies false ad caseBy Saundra Young For the second time in a year, cereal giant Kellogg is settling false advertising charges from the Federal Trade Commission. The FTC announced that the leading cereal maker's claims that Rice Krispies boosts a child's immunity with "25 percent Daily Value of Antioxidants and Nutrients – Vitamins A, B, C and E" were "dubious" and ordered the company to discontinue all advertising stating such. Kellogg has agreed to the order. Last April, the Kellogg Company settled FTC charges over false advertising claims for another popular breakfast cereal Frosted Mini-Wheats. The national ad campaign claimed the cereal was clinically shown to improve kids' attentiveness by nearly 20 percent. The FTC found the clinical studies actually showed that only half the children who ate the cereal had improved attentiveness and that very few–only 1 in 9 - were 20 percent more attentive. That settlement barred Kellogg from making these claims, and from misrepresenting test results in any breakfast or snack food products. "We expect more from a great American company than making dubious claims – not once, but twice – that its cereals improve children's health," said FTC Chairman Jon Leibowitz. "Next time, Kellogg needs to stop and think twice about the claims it's making before rolling out a new ad campaign, so parents can make the best choices for their children." Now the FTC's is modifying its original order and barring Kellogg from making any misleading or unsubstantiated health-related claims about any of the food products the company sells –unless there is scientific evidence to back those claims. "What is particularly disconcerting to us," said FTC Commissioner Julie Brill, "Is that at the same time Kellogg was making promises to the commission regarding Frosted Mini-Wheats, the company was preparing to make problematic claims about Rice Krispies" Kellogg released a statement: "Kellogg Company has a long history of responsible advertising. We stand behind the validity of our product claims and research, so we agreed to an order that covers those claims. We believe that the revisions to the existing consent agreement satisfied any remaining concerns." The company has signed the FTC order, which is just like a court order and is legally binding. If the order is violated in any way, the company could be fined up to $16,000 per violation. The definition of violation can vary, for example, from every time a commercial airs touting these claims, to every box of cereal that remains of the shelf containing the potentially misleading wording. The FTC says violations can often lead to hundreds of millions of dollars in penalties. Companies are required to provide information on how they are complying with the Agency's Bureau of Consumer Protection's Enforcement Division, which is constantly checking to see whether companies are complying with FTC orders. Editor's Note: Medical news is a popular but sensitive subject rooted in science. We receive many comments on this blog each day; not all are posted. Our hope is that much will be learned from the sharing of useful information and personal experiences based on the medical and health topics of the blog. We encourage you to focus your comments on those medical and health topics and we appreciate your input. Thank you for your participation. soundoff (695 Responses)« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Next »Leave a Reply to Helles Beer Near Me
Next entry »'Sex and the City' hazardous to women's health?
« Previous entryBurgers hinder breathing?
|
  About this blog
Get a behind-the-scenes look at the latest stories from CNN Chief Medical Correspondent, Dr. Sanjay Gupta, Senior Medical Correspondent Elizabeth Cohen and the CNN Medical Unit producers. They'll share news and views on health and medical trends - info that will help you take better care of yourself and the people you love.
 |
|
|
|
It’s hard to come by experienced people in this particular topic, but you seem like you know what you’re talking about! Thanks
http://www.heartlandfinance.com/__media__/js/netsoltrademark.php?d=affordableranking.com
http://dairy4life.com/__media__/js/netsoltrademark.php?d=affordableranking.com
Awesome article, it was exceptionally helpful! link sms : https://blogs.shortms.com/3-secret-send-sms/
https://blogs.shortms.com/3-secret-send-sms/
Awesome article, it was exceptionally helpful! slotxo
https://www.slotcat888.com/blog/slot/15/slotxo-cahnge-to-slotcat888
Spot on with this write-up, I actually believe this site needs much more attention. I’ll probably be returning to read more, thanks for the information!
http://treasuredobjects.us/__media__/js/netsoltrademark.php?d=affordableranking.com
I was excited to find this page. I want to to thank you for your time for this particularly wonderful read!! I definitely appreciated every part of it and i also have you book-marked to check out new information on your website.
http://bikemoab.info/__media__/js/netsoltrademark.php?d=affordableranking.com
May I simply say what a relief to find someone who actually understands what they are discussing online. You certainly know how to bring an issue to light and make it important. More people ought to check this out and understand this side of the story. I was surprised you are not more popular since you most certainly have the gift.
http://reporters.com/__media__/js/netsoltrademark.php?d=affordableranking.com
Way cool! Some very valid points! I appreciate you writing this article plus the rest of the website is very good.
https://nationalreviewonline.com/__media__/js/netsoltrademark.php?d=www.affordableranking.com
bookmarked!!, I like your site!
http://lanocheenvivo.com/TrackingContenido.aspx?i=1-7-15-30709&r=http://affordableranking.com
I have been surfing online more than 4 hours today, yet I never found any interesting
article like yours. It's pretty worth enough for me.
Personally, if all website owners and bloggers made good content as you did, the net will
be a lot more useful than ever before.
I am curious to find out what blog platform
you have been utilizing? I'm having some small security issues with my latest website and I'd like to find something more risk-free.
Do you have any solutions?
http://www.plus-energy.biz/?wptouch_switch=desktop&redirect=http3A2F2Fdevelopingprospects.com
Very good information. Lucky me I ran across your site by chance (stumbleupon). I have book-marked it for later!
http://wikionlinetutor.com/__media__/js/netsoltrademark.php?d=getmoneyonlyfans.com
http://sexymaturemovies.com/cgi-bin/atx/out.cgi?id=490&tag=top&trade=http://postfallswebsites.com
http://www.eventivity.us/__media__/js/netsoltrademark.php?d=postfallsbootcamp.com
https://jamesattorney.agilecrm.com/click?u=https://sprintervanrepairshop.com/box-truck-upholstery-shop-near-me
Way cool! Some extremely valid points! I appreciate you writing this post and the rest of the site is very good.
https://thewikihow.com/video_cFdp4R3ssow
Having read this I believed it was really enlightening. I appreciate you finding the time and effort to put this informative article together. I once again find myself spending a significant amount of time both reading and posting comments. But so what, it was still worthwhile!
http://yamato4u.cside.com/ys4/rank.cgi?mode=link&id=1809&url=https://fleetservicesorangecounty.com/sprinter-van-upholstery-shop-near-me
After I originally commented I seem to have clicked on the -Notify me when new comments are added- checkbox and from now on each time a comment is added I recieve 4 emails with the same comment. Perhaps there is an easy method you are able to remove me from that service? Cheers!
https://mitsui-shopping-park.com/lalaport/iwata/redirect.html?url=https://theocrv.com/rv-shower-repair-near-me
I'll right away seize your rss as I can't to find your e-mail subscription link or e-newsletter service.
Do you've any? Kindly permit me realize so that I may subscribe.
Thanks.
My web site: Concrete Contractor Lincoln NE
https://sc.hkex.com.hk/gb/ocrv.today/rv-repair-shop-glendora-california
http://wc8.milliondollars.com/__media__/js/netsoltrademark.php?d=goo.gl/maps/iCzoZ1dDPjhG6Dsh6
My coder is trying to persuade me to move to .net
from PHP. I have always disliked the idea because of the
costs. But he's tryiong none the less. I've been using
Movable-type on numerous websites for about a year
and am nervous about switching to another platform.
I have heard very good things about blogengine.net. Is there a
way I can transfer all my wordpress posts into it?
Any help would be greatly appreciated!
My programmer is trying to persuade me to move to .net from PHP.
I have always disliked the idea because of the expenses. But he's tryiong none the less.
I've been using WordPress on a variety of websites for about a year and
am anxious about switching to another platform.
I have heard good things about blogengine.net. Is there a way I can transfer all my wordpress posts into it?
Any help would be really appreciated!
Neat blog! Is your theme custom made or did you download it from somewhere?
A theme like yours with a few simple adjustements would really make my
blog stand out. Please let me know where you got your design. Cheers
http://ewebcounter.com/__media__/js/netsoltrademark.php?d=youtube.com/watch?v=6HDHiIFDjvw
I used to be able to find good info from your blog posts.
https://53938.measurementapi.com/serve?action=click&publisher_id=53938&site_id=92394&sub_campaign=g5e_com&url=https://fleetservicerepairshop.com/van-technician-shop-near-me
This website was... how do I say it? Relevant!! Finally I've found something which helped me. Thank you!
http://www.guidaziende.net/launch.php?link_id=10292&launch=http://www.yelp.com/biz/ocrv-center-yorba-linda
Having read this I thought it was extremely enlightening. I appreciate you finding the time and effort to put this content together. I once again find myself spending a lot of time both reading and commenting. But so what, it was still worthwhile!
http://kebrt.webz.cz/download.php?url=https://ocrv.today/services
https://www.tanken.ne.jp/cate/fhhanpu/rl_out.cgi?id=ox8448&url=https://youtube.com/watch?v=tT9yqkBYY9E
https://www.anonym.to/?https://ocrv.club/tour-bus-collision-repair-paint-shop-near-me-orange-county
https://www1.arbitersports.com/Content/HideMobileAlerts.aspx?redirectUrl=https://fleetservicerepairshop.com/sprinter-van-maintenance-shop-near-me
https://www.yourareacode.com/management/emailer/sections/link.php?campaign_id=5541&url=https://ocrvmotorsports.com/mechanic-truck-collision-repair-shop-near-me
I would like to thank you for the efforts you have put in penning this blog. I really hope to see the same high-grade content by you in the future as well. In truth, your creative writing abilities has encouraged me to get my very own website now 😉
http://www.joomla-code.ru/go.php?gogo=https://ocrv.pro/rv-repair-shop-burbank-california
Hello There. I found your bllog using msn. Thiis is a very well written article.
I will be sjre to bookmark it and retuhrn to read more of your useful information. Thanks for the post.
I'll certainly comeback.
Greetings from Carolina! I'm bored at work so I decided to browse your website on my iphone during
lunch break. I really like the knowledge you provide here and can't wait to take
a look when I get home. I'm shocked at how fast your blog loaded on my cell phone ..
I'm not even using WIFI, just 3G .. Anyways, good site!
hello!,I love your writing so a lot! percentage we communicate extra approximately
your post on AOL? I require a specialist on this house to resolve my problem.
Maybe that is you! Having a look ahead to peer you.
https://morgandunbar.com/__media__/js/netsoltrademark.php?d=www.youtube.com/channel/UCGb9aC76nAmfzNsCru2KBHA/videos
Appreciation to my father who shared with me concerning this weblog, this blog is truly remarkable.
https://businesscatalyst.com/Redirect.aspx?destination=https://ocrv.us/rv-repair-shop-riverside-california
http://template-demo.org/__media__/js/netsoltrademark.php?d=ocrvexperts.com/rv-repair-shop-garden-grove-california
Wonderful post! We are linking to this particularly great content on our website. Keep up the good writing.
http://www.bookmerken.de/?url=https://commercialvanrepairshop.com/custom-van-repair-shop-near-me
https://reddit.app.link/?channel=mweb_branch&feature=xpromo&campaign=xpromo&$og_redirect=https://fleetrepairshops.com/nissan-high-top-van-repair-shop-near-me
I need to to thank you for this fantastic read!! I definitely enjoyed every little bit of it. I have got you saved as a favorite to check out new things you post…
https://www.sunzu.com/link/?url=https://ocrv.vip
https://www.loma.org/global_loma/handler/TechDirectory.aspx?companyid=10737446431&action=web&dest=https://youtube.com/watch?v=JMZUXyq3QZk
https://developer.vantiv.com/external-link.jspa?url=http://youtube.com/watch?v=Eu2tOC_LLic
http://www.northeastbiomass.org/__media__/js/netsoltrademark.php?d=www.instagram.com/ocrvcenter
It's not my first time to pay a visit this web page, i am browsing this web
page dailly and take pleasant information from here daily.
http://www.ric.edu/Pages/link_out.aspx?target=https://ocrvcenter.mobi/rv-repair-shop-shadow-hills-california
Spot on with this write-up, I honestly feel this website needs a great deal more attention. I’ll probably be back again to read more, thanks for the info!
https://www.priyo.com/feed/redirection?url=https://youtube.com/watch?v=0eb9oP6XDs0