 |
|
|
|
|
March 30th, 2010
11:31 AM ET
Group tells Ronald McDonald to take a hikeBy Madison Park A corporate watchdog group that got rid of Joe Camel is after another icon - this time, its target is tall, red and happy. Corporate Accountability International plans to host a retirement party for Ronald McDonald as it releases a report Wednesday that basically says, "We’re not loving it. " The report calls for McDonald’s to stop using the iconic clown. “For nearly 50 years, Ronald McDonald has hooked kids on unhealthy foods spurring a deadly epidemic of diet-related diseases,” said Deborah Lapidus, the senior organizer at Corporate Accountability International. “Ultimately the report makes the case that it’s time that McDonald’s stop directing fast food to kids. Really, Ronald deserves a break and so do we.” The group plans to hold events outside of McDonald's throughout the country and wants the fast food chain to stop using its corporate mascot. The mascot makes children “vulnerable to manipulations to marketing” and turns them on to junk food at an age when childhood obesity rates have soared, Lapidus said. The group is employing the same strategy as it did to target the cigarette mascot in its “Send Joe Camel packing” campaign in the 1990s. “A lot of our thinking is modeled on that campaign and success,” Lapidus said. “We think of Ronald McDonald as a deep-fried Joe Camel for 21st century.” McDonald’s does not appear to have plans to ditch the clown. The company released a statement to CNN.com calling Ronald McDonald “a beloved brand ambassador for McDonald's” and described him as crucial to its charity efforts to help families of hospitalized children. “Ronald also helps deliver messages to families on many important subjects such as safety, literacy, and the importance of physical activity and making balanced food choices. That's what Ronald McDonald is all about, which our customers know and appreciate,” according to the statement. Lapidus said the fast food giant's message has some “fundamental ironies.” “McDonald’s charity does a lot of good and they do work to be commended,” she said. “But there are serious question about the face of the charity that’s about kids getting better that also promotes unhealthy food to kids. Could it not serve the same children without the cross promotion of burgers and fries which are affecting kids' health?” Other McDonald’s characters, such as Hamburglar or Grimace (the purple triangular fellow) can rest easy. Health advocates are not targeting them. soundoff (1,361 Responses)« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 Next »Leave a Reply to Fredia Dornellas
Next entry »Can morality be changed magnetically?
« Previous entryEven a little activity helps fibromyalgia pain
|
  About this blog
Get a behind-the-scenes look at the latest stories from CNN Chief Medical Correspondent, Dr. Sanjay Gupta, Senior Medical Correspondent Elizabeth Cohen and the CNN Medical Unit producers. They'll share news and views on health and medical trends - info that will help you take better care of yourself and the people you love.
 |
|
|
|
get prescription online http://pharmacylo.com/ Zantac
canada pharmacy world https://xlnpharmacy.com/ cialis pharmacy online
I love looking through an article that will make people think. Also, thank you for allowing me to comment!
http://cel.webby.no/a.asp?cel=Keith/David&url=https://forkliftsforsalenearme.com
Great post. I will be dealing with many of these issues as well..
http://a-guide.net/rank/01/rl_out.cgi?id=gekiyasu&url=http://www.optometristphoenixaz.com
I blog often and I truly thank you for your information. The article has truly peaked my interest. I am going to bookmark your site and keep checking for new details about once a week. I subscribed to your Feed too.
https://ascendents.net/?v=_qnJqq03occ
I blog often and I genuinely appreciate your content. This great article has truly peaked my interest. I will bookmark your blog and keep checking for new information about once per week. I subscribed to your Feed too.
https://iztube.ru/video/ILxQvnpDP5M
http://mebelmaster.ru/?url=https://allbrewsupplies.com
http://es.catholic.net/ligas/ligasframe.phtml?liga=https://forkliftsforsalenearme.com
https://ralx.ru/mobile/video/F8bq0owQFXw
is viagra government funded http://loxviagra.com/ viagra versus cialis
http://kazhit.net/watch/kS-DB09uj-0
https://cse.google.co.ao/url?sa=j&rct=j&url=https3A2F2Fallbrewsupplies.com&sa=D&sntz=1&usg=AFQjCNGaY_nlK9ozc51fqwjiVdMaYZL7rg
cialis without prescription http://rcialisgl.com/ – orignal cialis cialis 20mg canada
http://www.fif-orientering.dk/FIF/count/go.asp?site=http://www.theocrv.com
There is definately a lot to know about this issue. I love all of the points you've made.
https://google.is/url?sa=t&url=https://forkliftrepairshop.com
http://dagens6.dk/0/YoutubeVideo.php?film=7-7aMOCfRPY
viagra alternative http://jokviagra.com/ – best time to take viagra viagra military
http://www.fittoday.ru/go.php?url=ocrvcenter.com
This website was... how do you say it? Relevant!! Finally I've found something that helped me. Kudos!
http://www.ebestfareweb.com/__media__/js/netsoltrademark.php?d=affordableranking.com
http://mathamazing.de/__media__/js/netsoltrademark.php?d=affordableranking.com
After going over a handful of the blog articles on your web page, I seriously appreciate your technique of writing a blog. I book-marked it to my bookmark site list and will be checking back in the near future. Please check out my website as well and let me know your opinion.
https://www.abiturient.ru/bitrix/rk.php?id=61&site_id=ab&goto=https://affordableranking.com
http://360black.com/__media__/js/netsoltrademark.php?d=affordableranking.com
Way cool! Some very valid points! I appreciate you penning this write-up and the rest of the site is also very good.
https://pages.audioteka.com/app/rdir.php?rdir=https://ocrvcenter.com
This is the perfect blog for everyone who wishes to find out about this topic. You understand a whole lot its almost tough to argue with you (not that I personally would want to…HaHa). You definitely put a brand new spin on a subject that's been discussed for years. Great stuff, just excellent!
http://hotsaucedirect.com/__media__/js/netsoltrademark.php?d=affordableranking.com
I'd like to thank you for the efforts you've put in writing this blog. I am hoping to view the same high-grade content by you later on as well. In truth, your creative writing abilities has inspired me to get my very own website now 😉
https://cutwin.com/bviUX
cialis online pharmacy australia http://ucialisdas.com/ cialis oline
http://grieksegids.nl/linkcounter/eilandhoppenopmaat.php?eomlink=http3A2F2Faffordableranking.com
That is a great tip especially to those new to the blogosphere. Simple but very accurate info… Thanks for sharing this one. A must read post!
http://www.codapedia.com/ad-click.cfm?id=8&url=http://www.affordableranking.com
https://stfly.me/RmCn8IBJ
http://www.420realpropertyloans.com/__media__/js/netsoltrademark.php?d=affordableranking.com
cialis quebec dollars canadien http://cialisee.com/ cialis with out prescription
https://www.crewroom.alpa.org/SAFETY/LinkClick.aspx?link=https3A2F2Faffordableranking.com&mid=12872
Pretty! This has been a really wonderful post. Many thanks for providing this info.
https://www.deweymedia.com/wp-content/themes/StrictOne/go.php?https://www.affordableranking.com
Hi there, I believe your website might be having web browser compatibility issues. Whenever I look at your website in Safari, it looks fine however, when opening in IE, it has some overlapping issues. I just wanted to provide you with a quick heads up! Other than that, excellent website!
http://www.ineedsupport.de/__media__/js/netsoltrademark.php?d=affordableranking.com
This is the right website for everyone who hopes to understand this topic. You realize a whole lot its almost hard to argue with you (not that I personally will need to…HaHa). You certainly put a fresh spin on a subject that has been discussed for decades. Great stuff, just excellent!
http://www.research.thomsonib.com/gaportal/droppoints/gaframe.asp?URL=http://affordableranking.com
medicine online order canadian online pharmacy no prescription prescription drug assistance
I blog quite often and I really appreciate your information. The article has truly peaked my interest. I will take a note of your website and keep checking for new information about once per week. I subscribed to your Feed too.
http://www.romashka-parts.ru/bitrix/redirect.php?goto=http://affordableranking.com
Pretty! This has been a really wonderful post. Thanks for supplying this info.
https://traktir.ru/bitrix/redirect.php?event1=&event2=&event3=&goto=http://ocrvcenter.com
cialis without perscripiton https://cialisee.com/ – cheap generic cialis in the us where to buy cialis
I could not resist commenting. Well written!
http://a-tribute-to.com/st/st.php?id=4477&url=http://ocrvcenter.com
http://hotmore.com/__media__/js/netsoltrademark.php?d=www.affordableranking.com
I couldn’t resist commenting. Well written!
http://ads.mytex.ro/www/delivery/ck.php?oaparams=2__bannerid=3492__zoneid=215__cb=543ed9cdf9__oadest=http3A2F2Faffordableranking.com
Aw, this was a very good post. Taking a few minutes and actual effort to generate a superb article… but what can I say… I hesitate a whole lot and don't manage to get anything done.
https://www.rrbsystems.com/changecurrency/6?returnurl=http3A2F2Faffordableranking.com
Aw, this was an exceptionally good post. Finding the time and actual effort to create a top notch article… but what can I say… I procrastinate a lot and don't seem to get anything done.
http://www.wideopenworld.com/__media__/js/netsoltrademark.php?d=affordableranking.com
I'm very happy to discover this page. I want to to thank you for ones time just for this fantastic read!! I definitely really liked every little bit of it and I have you bookmarked to look at new things on your blog.
https://danratheronline.com/__media__/js/netsoltrademark.php?d=affordableranking.com
cialis without rx https://ucialisdas.com/ cialis generic uk
I enjoy looking through a post that can make people think. Also, thanks for allowing me to comment!
https://www.permitprohawaii.com/__media__/js/netsoltrademark.php?d=affordableranking.com
viagra 200mg http://loxviagra.com/ diabetes and viagra
http://ready-set-home.com/__media__/js/netsoltrademark.php?d=affordableranking.com
I’m impressed, I have to admit. Rarely do I come across a blog that’s both educative and amusing, and without a doubt, you've hit the nail on the head. The problem is something which not enough folks are speaking intelligently about. I am very happy that I found this during my search for something relating to this.
http://www.paeria.cat/ang/ajuntament/noticies.asp?Detall=True&IdNoticia=21087&Dia=-1&Mes=-1&Any=2014&IdDepartament=-1&Consulta=False&PaginaAnterior=http://affordableranking.com